High Hand Mountain Fruit Crate Label

SKU: CRL1035 $2.95 USD

Historic Overview

This label sports a poker hand of four aces, usually recognized as the “Highest Hand” in a poker game. Clearly to indicate the fruit is of the highest quality. In reality, the highest hand in a poker match is the Royal Straight Flush, but who cares, this is a great label. The label measures 10.75“ Wide x 3“ High and was lithographed by Louis Roesch Litho of San Francisco, California. Since it has a zip code on the address it is probably from the 1950s.

The Loomis Fruit Growers and Packers Association was incorporated in 1901 and its central packing plant was constructed in 1926. The High Hand Fruit Sheds employed up to 100 workers in the peak of the seasons and shipped the local fruit to the major markets throughout the country and the world. The fruit sheds still stand and now house the High Hand Nursery.


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Pursuit Brand Grape Crate Label
This great crate label is the Pursuit Brand of Grapes and features a super image of a fighter pilot in his World War II era combat plane. The fruit was grown and packed by the Exeter Fruit Association of Exeter, California. This label measures 12.75” Wide x 4” High and the presence of a zip code after the city/state indicates that the label is circa 1960s. It features the blue anchor of the California Fruit Exchange. Organized in 1901, the California Fruit Exchange, a marketing cooperative of independent fruit growers and shippers, sold its products under the brand name Blue Anchor. Headquartered in Sacramento, California, the company quickly grew into the largest marketer of consistently high quality fresh deciduous fruits in the American West. At its peak it represented approximately 1,000 growers of tree fruits and table grapes. To help realize its objectives, the California Fruit Exchange developed and promoted its Blue Anchor brand with the largest, strongest, and best marketing organization in the deciduous fresh fruit industry. However, in 2000, the Blue Anchor Company announced "…one of the last mighty fruit marketing cooperatives is packing it in after nearly 100 years in business." Officials noted that during the previous ten years, the cooperative had been steadily losing members who had started their own packinghouses and/or had joined with others to launch their own marketing efforts. The Blue Anchor trademark now exists only on the pages of highly collectible labels. WE GUARANTEE ALL LABELS TO BE AUTHENTIC AND AS DESCRIBED!

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