Howdy Orange Soda Label

SKU: SOD1047 $1.45 USD

Historic Overview

This friendly label measures 3.9” Wide x 2.2” Tall and was for “Howdy” Orange Soda produced by the Pioneer Bottle Works in Davenport, Washington. We think the label dates back to the 1920s – 1930s. Obviously, if you drank this soda you’d be saying Howdy to just about everyone you met.

Pioneer Bottle Works was started in 1904 by Arthur Einbeck and his wife Emma in Davenport, Washington. The business was successful and as it expanded, customers were able to order their soda delivered by wagon and then by truck and train. Pioneer Bottle Works serviced communities along the railroad routes of the Northern Pacific and Great Northern Railroads.

Arthur died in 1916 at the young age of 44. After his death, Emma continued the business, aided by her children, Art and Gertrude, until she died in 1968. The business was left to the two kids who continued to run it successfully until Art, known locally as “Pioneer Pops”, died in 1982. It was the last privately operated bottling works in Washington State and produced 26 different flavor choices including Raspberry, Loganberry, and Pineapple sodas; Lemon Sour; Creme Beer; Chocolate Fiz, Lemon Fiz, and Kola Fiz: Ginger Ale; Cherry and Grape Nips; and finally Howdy's Orange Soda.


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Tower Root Beer
This very colorful root beer label features the famous tower from Somerville, Massachusetts. The label measures 4.3” Wide x 3.4” High, is in mint condition, and dates to probably 1970. There is an interesting story about the company name. Domenick, Giuseppe and Felice Cusolito founded Prospect Hill Bottling and Soda Water Co. in 1914. When Domenick went to register his new company, which would be producing Prospect Hill Ginger Ale, the Clerk at the Secretary of State’s office suggested that they use a shorter name and asked, “Isn’t that where the Tower is?” Tower Ginger Ale was born. With prohibition of the 1920s, Root Beer was a cool, thirst quenching drink on a hot day and quickly became a substitute for beer that was no longer available. During the early stages of the company, Domenick realized the success of other "tonic" companies was attained by specializing in one product. He decided to organize his company in the same way, specializing in root beer. At the time, drinks like root beer and ginger beer were usually home made. With the assistance of a local pharmacist, Domenick tinkered with his root beer recipe to come up with a distinctive product. In the beginning all of the drinks were bottled in clear glass bottles, but because of Prohibition beer breweries closed there doors. One local brewery had a warehouse full of 7 ounce beer bottles and Domenick volunteered to remove them. Tower Root Beer’s brown bottles were born. After World War II, Domenick’s three sons (Richard, Jack and Paul) took over the management of the company. However, in 1969 the company was sold to a conglomerate of soft drink companies and the family business was dissolved. For the past thirty years, Tower Root Beer's recipe has stayed under lock and key, until Dominick's grandson, Larry Cusolito, decided to re-introduce Tower Root Beer to the New England region. He couldn’t start, however, until he located his grandfather’s original hand written recipe which was stored with his grandmother’s birth certificate.  WE GUARANTEE ALL LABELS TO BE AUTHENTIC AND AS DESCRIBED!

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