Although appearing to be from the southern United States, this label is actually from Yakima, Washington. Because the fruit is evaporated apples it was probably geared to the southern market since the dried fruit could last through the time to transport and it could save a late crop that might otherwise be spoiled. The fruit was packed by the Valley Evaporating Company of Yakima, Washington with branches also located in Wenatchee, Chelan Falls, and Oroville, Washington.
This colorful historical advertising collectible measures 10” Wide x 6.5” Tall, is in mint unused condition, and dates back to the 1950s. It features a scene of a small village with a planting field adjacent to a wide stream with an unusual array of plants. If you look close you will see deciduous trees, palm trees, and cactus all in the scene with mountains, hills, and valleys, an interesting combo obviously meant to please everybody.
To dry apples, processors convert them into many shapes and forms and dry them to various moisture levels. Evaporated apples range from 12% to 26% moisture and come sliced or diced, or in rings, chips or grinds. Dehydration reduces shipping and storage costs and extends shelf life. Once the apples are rehydrated, they can be used in the same manner as fresh or frozen fruit.
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