This vintage California crate label measures 9.6” Wide x 4” High and is from the 1940s – 1950s. The label features a great drawing of the White House in an oval next to a cut open cantaloupe on a dark blue background. The melons were grown and distributed by the J – B Distributing Company whose main office was in Los Angles, California. The company was an early member of the Western Growers Protective Association.
Formed in 1926 in California's Imperial Valley, the Western Growers Protective Association began as a marketing protective organization to combat rate hikes instituted by the railroads. Western Growers is dedicated to providing services and programs that benefit and enhance the competitiveness of its members in the Arizona and California fresh produce industry. Their members grow, pack and ship nearly one half of the nation's fresh vegetables, fruits and nuts.
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